http://repository.rmutp.ac.th:80/handle/123456789/126 2013-05-19T16:20:07Z 2013-05-19T16:20:07Z Sumathathikom, Nattapon http://repository.rmutp.ac.th:80/handle/123456789/1006 2013-02-26T19:00:58Z 2012-05-03T00:00:00Z

Title: The Development of Computer Multimedia through the Internet Teaching tool for Lighting for Broadcasting Course (Undergraduate Level) Rajamangala University of Technology Phra Nakhon Authors: Sumathathikom, Nattapon Abstract: he purposes of this research are 1) to create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) 2) to develop and to find out quality the create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) and to achieve efficiency according to a set of 90/90 criterion. The samples for this study were 48 second year students of Bachelor ofTechnology Program in Radio and Television Broadcasting Technology, studying this course in the first semester of 2011 academic year at Rajamangala University of Technology Phra Nakhon. The samples were selected by simple random sampling. The research tools used are the computer multimedia through the Internet, an achievement test, evaluation forms for quality assessment. Statistics used for analyzing the data were percentage and mean. The results of the study revealed that the computer multimedia instruction through the Internet was ranked as a very good level by content experts and as a very good level by educational technology experts, and had its efficiency of 94.80/96.60, it was higher than criteria set 90/90 Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2554

2012-05-03T00:00:00Z Wongboonngam, Anchulee Thanyasiri, Daranee http://repository.rmutp.ac.th:80/handle/123456789/1005 2013-02-26T19:01:33Z 2012-05-03T00:00:00Z

Title: Political Information Exposure, Knowledge and Political Participation of Rajamangala University of Technology’s students in BangkokUniversity of Technology Phra Nakhon Authors: Wongboonngam, Anchulee; Thanyasiri, Daranee Abstract: This research is the quantitative research under which data are gathered from Rajamangala University of Technology’s students in Bangkok of 420 persons. Data analysis statistics are frequency, percentage, mean, sum and research question test by correlation statistics. The level of significance is .05. The results of the research are as follows: 1. Rajamangala University of Technology’s students in Bangkok conversed with friends mostly on the issue of political information and exposed political information via media of television receiver most to follow up political events and information including the matter that the students are knowledgeable on politics in high level which, in this respect, their knowledge on the duty of the people is in the highest level and their political participations are in the moderate level by having the participations in the activity of local level election voting most. 2. The media exposure for use in conversing information on political issue has negative relations with the knowledge on politics, current constitution, persons eligible for voting and knowledge relating to the right in the democratic system and the media exposure for use on the follow-ups of political events and information has negative relations with the knowledge on politics and current constitution, but, the relations with the knowledge on the political party, removal of the National Assembly Members and persons eligible for voting is positive. 3. The media exposure for use in conversing political information has the positive relations with the political participations, grouping for conservation and revival of traditions and customs, local wisdoms, etc., and the media exposure for use in the follow-ups of political events and information has the negative relations with the political participations, the participation to express opinions with the Advisory Council or other independent Organizations, participation in an activity, a meeting, an election campaign with a political party, a participation in the meeting, political campaign and movement and a support to a politician/political party. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2554

2012-05-03T00:00:00Z Phalalert, Pongkit http://repository.rmutp.ac.th:80/handle/123456789/1004 2013-02-26T19:01:03Z 2012-05-03T00:00:00Z

Title: Roles of Folk Media in Promoting Tourism of Talad Kow Hong Community Amphoe Bang Plama, Suphanburi. Authors: Phalalert, Pongkit Abstract: This research was to analyze the roles of using folk media in promoting tourism and to find the guideline in using media to promote tourism. The research used Talad Kow Hong community , Amphoe Bang Plama, Suphanburi Province as the study site as it was an important tourist resource because of its historical significance and there were some interesting phenomena of using folk media in line of semiotics. The research results reveal that folk media had the content reflecting 3 semiotic forms: first - those of historical traces such as archaic sites and artifacts and the legends transmitted through generations; second-the long-standing cultural values such as the traditional mode of production and old styled architecture still perpetuate, and the last-the social values such as the Thai-Chinese relationship and the strong hold of societal traditions. All of these were embedded in the folk media. In regard to the forms of signification, it was found that the folkmedia signified mainly through hidden messages. One had to rely on in-depth interpretation of the information along with the social contexts to gain understanding of their valid meaning. Besides, it was also found that there were some uses of semiotic components to compose the message to be communicated as well. One of additional issues found was that the values and the meanings conveyed through the community’s folk media semiotic signs were significantly related and relevant to tourism. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2554

2012-05-03T00:00:00Z Siriwongpakorn, Sukee http://repository.rmutp.ac.th:80/handle/123456789/993 2013-02-26T19:00:18Z 2012-05-03T00:00:00Z

Title: A Study of Perception and Attitude of Students in Rajamangala University of Technology Phra Nakhon (RMUTP) on 3D Policy- Based Activities Authors: Siriwongpakorn, Sukee Abstract: This research aimed to investigate perception, attitude, and behavior ofRajamangala University of Technology Phra Nakhon undergraduate students on 3Dpolicy - based activity Participation and the relations among perception, attitude and behavior. 3D aspects include Decency, Democracy and Drug-free. The data werecollected through 400 RMUTP undergraduate students from nine faculties in 2010.Data analysis employed frequency, percentage, mean ( ), standard deviation (s.d.).Statistics used for hypothesis testing included t-Test; to compare between two variables, F-Test and One-way ANOVA; to compare more than two variables, and Pearson Product Moment Correlation Coefficient. The results of study found that RMUTP students perceived news releases on 3 D policy of the university at the average level. In the meantime, their overall attitude towards 3D policy campaign was rated in average level. The attitude towards Decency was at high level and Democracy and Drug-free were considered average. The student participation in 3D –based activities was rated at high level when considered by individual and overall aspect. Hypothesis testing resulted as follows: 1. Students with different gender had different perception of 3D policy with a statistical significance at .05. However, there were no significant differences at .05 among students from different faculty. 2. Students with different gender and faculty had different attitude towards 3D policy with a statistical significance at .05 3. The participation behavior on 3D-based activities of students with different gender and faculty was different. 4. The perception of 3D policy new releases had a positive correlation with 3D- based activities participation behavior. 5. Attitude towards 3D policy of the university had a positive correlation with 3D- based activities participation behavior. Description: รายงานการวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2554

2012-05-03T00:00:00Z Arpavate, Wimonpan Papattha, Chantana http://repository.rmutp.ac.th:80/handle/123456789/988 2013-02-26T19:01:20Z 2012-05-02T00:00:00Z

Title: Awareness, Knowledge, Attitude, and Behavior on Global Warming of Residents in Bangkok Metropolitan Region Authors: Arpavate, Wimonpan; Papattha, Chantana Abstract: This research aimed to investigate media exposure, awareness, knowledge, attitude, and behavior towards global warming and to study correlations among those factors that varied Bangkok metropolitan’s media exposure, perception, knowledge, and attitude on global warming. The 1,200 Bangkok residents were randomly selected from 12 districts out of 50 districts in Bangkok Municipality including 5 adjacent Provinces of Nakhon Pathom, Pathum Thani, Nonthaburi, Samut Prakan and Samut Sakhon. The study found the following results: The media exposure behavior concerning global warming was, in general, rated in medium level. People were daily exposed to television, yet other media: radio, newspaper, magazine, billboard, journal, brochure, internet, and personal media were exposure 3-4 days a week. Most respondents said publicizing on global warming in Thailand was in medium level. Awareness, attitude, and behavior against global warming were generally in high level. The hypothesis testing showed that different gender, career, and housing varied the frequency of media exposure on global warming at statistical significance .05. Different gender, education background, and career varied awareness on global warming at statistical significance .05 Different age, education background, income, and housing varied knowledge on global warming at statistical significance .05. Different gender, age, education background, career, income, and housing varied attitude towards global warming at statistical .05. Different education background, career, and housing varied behavior against global warming at statistical significance .05. The exposure to media, awareness, and attitude of Bangkok metropolitan residents about global warming had positive correlation to behavior at statistical significance .05. However, regarding to knowledge of global warming, it resulted negative correlation to behavior at statistical .05. Description: รายงานการวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2554

2012-05-02T00:00:00Z Arpavate, Wimonpan Cheevasart, Sawitree Dejasvanong, Chan http://repository.rmutp.ac.th:80/handle/123456789/986 2013-02-26T19:01:24Z 2012-05-02T00:00:00Z

Title: Communication Behavior on Facebook of Students at Rajamangala University of Technology Phra NaKhon Authors: Arpavate, Wimonpan; Cheevasart, Sawitree; Dejasvanong, Chan Abstract: This research aims to study about usage behavior of Facebook users, their expectations, uses and gratifications as well as the relation between expectations, uses and gratifications of Facebook users and communication behavior found among students at Rajamangala University of Technology Phra Nakhon who are Facebook users. The research is conducted using survey as a research method and the data used in this research is taken from a sampling group of 400 students. The results of the study were as followed : 1. The students at Rajamangala University of Technology Phra Nakhon, although are different by gender, age, year of studies, faculty, GPA and family’s income, share the same kind of behavior when using Facebook. 2. The students at Rajamangala University of Technology Phra Nakhon who are different in gender, age, year of studies, faculty, GPA and family’s income, share the same kind of expectation when using Facebook. 3. The students at Rajamangala University of Technology Phra Nakhon whose family incomes are varied, also have different uses of Facebook. 4. The students at Rajamangala University of Technology Phra Nakhon who are different in gender, age, year of studies, faculty, GPA and family’s income, do not have any difference in their gratification while using Facebook. 5. The expectation, uses gratification of Facebook users have positive relation at high level with communication on Facebook. Moreover, the outcome has shown that the majority of the students at Rajamangala University of Technology Phra Nakhon use Facebook on a daily basis. Their expectation and usage levels are high and moderate respectirely while gratification level is high. Description: รายงานการวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2554

2012-05-02T00:00:00Z สุเมธอธิคม, ณัฐภณ แย้มจินดา, อัญชุลี วงษ์บุญงาม, บุญเกิด http://repository.rmutp.ac.th:80/handle/123456789/912 2013-02-26T10:44:49Z 2012-03-28T00:00:00Z

Title: Current Image and Desired Image of RMUTP Graduates Authors: สุเมธอธิคม, ณัฐภณ; แย้มจินดา, อัญชุลี; วงษ์บุญงาม, บุญเกิด Abstract: The objectives of this research were to study and compare viewpoints of employers regarding current image and desired image of Rajamangala University of Technology Phra Nakhon graduates. Survey research methodology was exploited by distributing questionnaires to sample group of 247 employers. Thereafter, data was analyzed by t-test at statistically significant level of 0.05 for hypothesis testing. The results were as follows: graduates had current image at a high level. Graduates with good mental health, as well as cheerful and happy graduates had the highest mean value while graduates with foreign language knowledge and ability had the lowest mean value. The result also showed that desired image of graduates were high. Good moral and ethic graduates had the highest mean value whereas graduates with foreign language knowledge and ability had the lowest mean value. By comparing current image to desired image, the study found that all images were significantly different at the level of 0.05, except good mental health, cheerful and happy graduates. Description: The objectives of this research were to study and compare viewpoints of employers regarding current image and desired image of Rajamangala University of Technology Phra Nakhon graduates. Survey research methodology was exploited by distributing questionnaires to sample group of 247 employers.

2012-03-28T00:00:00Z Sumathathikom, Nattapon http://repository.rmutp.ac.th:80/handle/123456789/908 2013-02-26T10:45:45Z 2012-01-30T11:49:16Z

Title: The Development of Computer Multimedia through the Internet Teaching tool for Lighting for Broadcasting Course (Undergraduate Level) Rajamangala University of Technology Phra Nakhon Authors: Sumathathikom, Nattapon Abstract: The purposes of this research are 1) to create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) 2) to develop and to find out quality the create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) and to achieve efficiency according to a set of 90/90 criterion. The samples for this study were 48 second year students of Bachelor of Technology Program in Radio and Television Broadcasting Technology, studying this course in the first semester of 2011 academic year at Rajamangala University of Technology Phra Nakhon. The samples were selected by simple random sampling. The research tools used are the computer multimedia through the Internet, an achievement test, evaluation forms for quality assessment. Statistics used for analyzing the data were percentage and mean. The results of the study revealed that the computer multimedia instruction through the Internet was ranked as a very good level by content experts and as a very good level by educational technology experts, and had its efficiency of 94.80/96.60, it was higher than criteria set 90/90 Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2554

2012-01-30T11:49:16Z พัฒนกุลโกเมธ, เกรียงไกร http://repository.rmutp.ac.th:80/handle/123456789/883 2012-03-16T05:13:54Z 2011-09-15T08:24:34Z

Title: Bangkok Dwellers' Attitude and Satisfaction towards Media Campaign on Tobacco Cessation Employing Fear Appeals Authors: พัฒนกุลโกเมธ, เกรียงไกร Abstract: The objectives of the research titled ''Bangkok Dwellers' Attitude and Satisfaction towards Media Campaign on Tobacco Cessation Employing Fear Appeals"were to study:1) the media exposure behavior of Bangkokians towards quit smoking media campaign using fear appeals,2) the attitude of Bangkokians towards fear-bases quit smoking media campaign,3) the relationships among media exposure behavior,attitude,and satisfaction of Bangkokians towards fear appeal media campaign on quit smoking . The research methodology was a mixed-method type, using survey research for quantitative study and in-depth interview study. In doing one-shot post-test survey questionnaire was distributed for collecting data from 400 Bangkokians randomly selected. In the part of in-depth interview,10 smokers with at least 1-year smoking experience residing in Bangkok area were picked as interviewees.seven of them were male and the rest were female. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2552

2011-09-15T08:24:34Z อุรัจฉัทชัยรัตน์, วนนท์ สุทธิรัตน์, ทิติพงษ์ http://repository.rmutp.ac.th:80/handle/123456789/813 2012-03-16T05:14:33Z 2011-08-03T08:20:11Z

Title: Rock stars exposure on television forward to Rajamangala University of Technology Phra Nakhon's male students on uniform dressing attitude Authors: อุรัจฉัทชัยรัตน์, วนนท์; สุทธิรัตน์, ทิติพงษ์ Abstract: The study of ''Rock stars exposure on television forward to Rajamangala University of Technology Phra Nakhon's male students on uniform dressing attitude" aim to study demography,exposure of rock singers image,attitude toward rock singers dreessing,and attitude toward Rajamangala Uaiversity of Technology Phra Nakhon's male students uniform by studying the differences between mentioned variable.This will be a quantitative research of 400 male students of Rajamangala University of Technology Phra Nakhon in all 5 campuses and 9 faculties. The data collection is in june 2009 by using questionnaires which the students fill out by themaelves. The data is analyzed by using descriptive statistics then presented by using table with explanative interpretation consist of percentage and average value,and use inferential statistic which are chisquare,noe-way analysis of variance.multiple comparison,and statistic correlation to prove the hypothesis Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2552

2011-08-03T08:20:11Z Piriyanon, Daungta Papattha, Chantana http://repository.rmutp.ac.th:80/handle/123456789/805 2012-03-16T05:13:32Z 2011-08-01T09:00:15Z

Title: The Study of Child-Centered Approach Efficiency in the Faculty of Mass Communication Technology ,Rajamangala University of Technology Phra Nakhon (RMUTP) Authors: Piriyanon, Daungta; Papattha, Chantana Abstract: The Purposes of this study were 1) to study the efficiency of childcentered approach in the faculty of mass Communication Technology, Rajamangala Unuversity of Technology Phra Nakhon, 2) to compare personal factors with attitude towards the efficiency of child-centeres approach in the Faculty of Mass Communication Technology,Rajamangala Unuversity of Technology Phra Nakhon, 3) to study the progress of learning efficiency after the application of child-centered approach in the Faculty of Mass Communication Technology, Rajamangala Unuversity of Technology Phra Nakhon and 4) to study the predicted variables,variables,personal factors:gender,study areas,student grade,school record and attitudes towards child-centered approach. The sample taken for the investigation was a number of 300 students in academic year 2009 from the faculty of Mass Communication Technology,RMUTP. The proportion of 300 students was considered as 50 % of all students studying in the semester 2/2009. The data were collected by questionnaires. The data were analyzed by frequency distribution,percentage,mean,standard deviation,t-test,F-test One-Way ANOVA and Stepwise multiple regression analysis. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-08-01T09:00:15Z พัฒนกุลโกเมธ, เกรียงไกร สุทธิรัตน์, ทิติพงษ์ http://repository.rmutp.ac.th:80/handle/123456789/793 2012-03-16T10:22:46Z 2011-07-11T10:59:44Z

Title: การเปิดรับสื่อ ความรู้ และพฤติกรรมการมีส่วนร่วม ในการรณรงค์เพื่อการงดสูบบุหรี่ของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร Authors: พัฒนกุลโกเมธ, เกรียงไกร; สุทธิรัตน์, ทิติพงษ์ Abstract: การศึกษาวิจัยเรื่อง "การเปิดรับสื่อ ความรู้ และพฤติกรรมการมีส่วนร่วมในการรณรงค์เพื่อการงดสูบบุหรี่ของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร" มีวัตถุประสงค์ในการศึกษา 4 ประการ คือ 1. เพื่อศึกษาพฤติกรรมการเปิดรับสื่อของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร 2. เพื่อศึกษาความรู้เรื่องโทษพิษภัยจากบุหรี่ของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร 3. เพื่อศึกษาพฤติกรรมการมีส่วนร่วมในการรณรงค์เพื่อการงดสูบบุหรี่ของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร 4. เพื่อศึกษาความสัมพันธ์ระหว่างพฤติกรรมการเปิดรับสื่อ ความรู้เรื่องโทษพิษจากบุหี่ และพฤติกรรมการมีส่วนร่วมในการรณรงค์เพื่อการงดสูบบุหรี่ของกลุ่มวัยรุ่นในเขตกรุงเทพมหานคร Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-07-11T10:59:44Z Arpavate, Wimonphan Cheevasart, Sawitree http://repository.rmutp.ac.th:80/handle/123456789/790 2013-02-26T10:47:26Z 2011-07-11T10:17:59Z

Title: The Image of the Faculty of Mass Communication Technology of Rajamangala University, Technology Phra Nakhon in perspective of M.6 student in Bangkok Area. Authors: Arpavate, Wimonphan; Cheevasart, Sawitree Abstract: The purpose of this study was to examine the image of the Faculty of Mass Communication Technology of Rajamangafa University, Technology Phra Nakhon in the perspective of M.6 students in Bangkok area and explore their media exposure, knowledge, and attitude to the Faculty. The researchers also studied the relationship between students' media exposure, knowledge, and attitude to the Faculty and the image of the Faculty. The research data was gathered through the questionnaire survey from 400 M.6 students in Bangkok area. The sample was selected by the Multi-Stage Sampling Method and the data was analyzed by descriptive statistics using Percentage, Mean, and Standard Deviation. T-test was used to analyze the hypothesis and ANOVA is used to analyze Pearson's Correlation Coefficient. Significant Differences were encountered at p = 0.05 level. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-07-11T10:17:59Z Phalalert, Pongkit http://repository.rmutp.ac.th:80/handle/123456789/788 2012-03-16T10:22:39Z 2011-07-10T08:42:31Z

Title: Transmitting Thoughts and Beliefs Through House -Decorated Pictures : A Case Study of Bangsakae Village, Song Phi Nong District, Suphan Buri Province Authors: Phalalert, Pongkit Abstract: This research was aimed at gaining understanding about the thoughts and beliefs embedded in the house-decorated pictures and analyzing the methods used in con-structing semiotic meaning embedded in the pictures use for decorating the houses. The sources for the study were the pictures set up to decorate the houses of the people in a comrunity in Song Phi Nong District, Suphan Buri Province. The research had selected a house 10 serve as the sample for the study. The research project was inspired by the phenomenon ff using pictures to decorate the house. This phenomenon was interesting and reflecting the rotions proposed by semiotics. The findings reveal that the pictures used in decorating the house had reflected 3 beliefs: firstly, social values covering the love and stronghold in the nstitutions of nation, religion, and monarchy, and the mintenance of one's life in compliance t,0 societal customs and traditions; secondly, the social relationship covering the love and faith bf ancestors, and; thirdly, the self-presentation signifying personal life successes and adora?ion of bureaucratic rankings. Regarding the method of semiotic communication, it was found that the house-decorated pictures indirectly carried the meaning. There was the use of parts to represent the whole and the use of sets of signs in the same paradigm. Another interesting rnding was the signs used in the house decoration were blended and borrowed from other tontexts to construct the meaning in a particular context as well. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-07-10T08:42:31Z Santawee, Kritchanat http://repository.rmutp.ac.th:80/handle/123456789/786 2012-03-16T09:43:52Z 2011-07-10T07:27:50Z

Title: Media Exposure and Media Literacy of Youths in Bangkok Authors: Santawee, Kritchanat Abstract: The purpose of research is to study media exposures behavior of youths in Bangkok, level of media literacy and trend of media literacy after respondents acquired media exposures. The data were collected from 400 senior high school students in Bangkok Then those collected data were analyzed by the descriptive statistic composing of frequency, percentage, and mean. The methodologies of the study were questionnaires, media literacy scale and Likert scale to gain the multi-stage random sampling. The result of the study indicated frequency of samples behavior to media exposures, mainly from Internet 1-3 hours a day. Analysis of the data was done by calculating each questioning category in percentage. In this regard, most of samples liked to watch television alone at 66.80%, surfing Internet 91.5%, listening to the radio 85.3% and reading newspaper 92.3%. The reason of media exposures for entertainment is television at 81.30%, surfing internet 61.80% and listening to the radio 61.30%. However, the main reason of media exposure to get information is newspaper at 46.80%. The prime time of media exposures by watching television and surfing internet is between 8.01 pm to midnight at 60% and 75.30% respectively. In addition, the result of the study indicated level of Description: รายงานการวิจัย-- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-07-10T07:27:50Z Santawee, Kritchanat http://repository.rmutp.ac.th:80/handle/123456789/785 2012-03-16T10:22:31Z 2011-07-10T07:06:24Z

Title: The Expectation of Publics in Corporate Social Responsibility Authors: Santawee, Kritchanat Abstract: The purpose of this research is to provide the understanding of Corporate Social Responsibility (CSR), compare to the expectation of public in CSR and find the factors of CSR activities in eight corporate industries. The samples are 400 publics in Bangkok, who answer the closed end questionnaires. A quantitative analysis by percentage, mean, compare-mean and multiple regression that are on significant 95 percentages. The finding are three parts, at first the most understanding in CSR is the social and culture dimension (mean=4.467). Second, some differences geographical samples determine the expectation in CSR. Third the factors to describe CSR of eight corporate industries, are as follows this 1) agriculture and food industry is the social and culture dimension, 2) consumption and consume industry is the voluntariness dimension, 3) financial industry is the social and culture dimension, 4) automobile and materials industry is the stakeholder dimension, 5) immovable property industry is the social and culture dimension, 6) natural resources industry is social and culture dimension, 7) service industry is environmental dimension and 8) technological industry is the stakeholder dimension. Further more, the corporate in every industrial should be concern CSR on maximize profit to nation, public and corporate. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2553

2011-07-10T07:06:24Z Arpavate, Wimonpan Santawee, Krichanat http://repository.rmutp.ac.th:80/handle/123456789/743 2012-03-16T05:14:21Z 2010-11-30T07:13:41Z

Title: Media Exposure,Usage and Gratification towards Alterntive Energy Information: Case study on Gasohol, NGV and Biodiesel Consumption of Inhabitants in Bangkok Authors: Arpavate, Wimonpan; Santawee, Krichanat Abstract: This research aimed to examine knowledge,exposure,usage and gratification towards alternative energy information of inhabitants in Bangkok. The data from the samples were collected by questionnaires. The findings were as follows; 1. The alternative energy internet information exposure differs significantly among the sample groups of different sex. 2.The media expusure through televisions,raduis,newspaper,magazine and internet differs significantly among the sample groups of different age. 3.The media exposure through radios and newspapers differs significantly among the sample groups of different income. 4.The media exposure through televisions and interne differs significantly among the sample groups of different educational background. 5.The media exposure through televisions,radios ,newspaper,magazine and internet differs significantly among the sample groups of different career. 6. The knowledge on Gasohol,NGV and Biodiesel differs significantly among the sample groups of different age. 7.The knowledge on Gasohol and Biodiesel differs significantly among the sample groups of different income. 8.The knowledge on Biodiesel differs significantly among the sample groups of different educational background. 9.The knowledge on Biodiesel differs significantly among the sample groups of different career. 10. The internet usage and gratification differs significantly among the sample groups of different internet exposure." Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2552

2010-11-30T07:13:41Z Wimonpan, Arpavate http://repository.rmutp.ac.th:80/handle/123456789/742 2012-03-16T05:14:17Z 2010-11-30T07:03:33Z

Title: Japanese Conic Media Exposure on Sexual Attitude of the Teenagers in Bangkok Area Authors: Wimonpan, Arpavate Abstract: The main purpose of the study was to investigate the relation between demographic characteristics,Haqoabese cinuc nesua exposure,knowledge and sevual attitnde of the Teenagers in Bangkok area. Questionnaires were used to collect data from atotal of 400 Samples. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2550

2010-11-30T07:03:33Z Balasuvatthi, Damrongrit http://repository.rmutp.ac.th:80/handle/123456789/621 2012-03-16T09:42:35Z 2010-09-02T04:32:36Z

Title: Queuing Analysis The Study of Student’s Admission System at Rajamangala University of Technology Phra Nakhon, North Bangkok Campus Authors: Balasuvatthi, Damrongrit Abstract: The objectives of the study were to find the arrival rate of applicants who applied to study at Rajamangala of Technology Pra Nakhon, North Bangkok Campus, the service rate of admission officers, and to analyze queuing system in order to improve the admission system. The sample was 1,722 technical students who applied to study in 10 divisions in 2007 and 2008. The plication date was collected every 10 minutes in each one-hour period from 09.00 am. to 16.00 pm. For 6 days. The study found that the distribution of the number of applicants was Poisson distribution. The highest arrival rate, 1.29 student/min, was at the second period and the lowest arrival rate, 0.06 students/min, was at the sixth period. The Distribution of service time at each station was exponential distribution. The highest service rate, 0.67 min/student or 1.49 students/min, was at the second station, entering data into a computer. Queuing analysis in this study was series network. The analysis found that the highest expected number of applicants in the system, 150 student/hour, was at the first station in the second period, and in the sixth period there was almost none. The highest expected number of applicants in the queuing system,107.40 student/hour, was at the first station in the second period, The highest expected waiting time in the system.1.92 min/student and in the queuing system, 1.37 min/student were at the first station. The probabilities of none of applicants in the system at the first, the second and the third station in the sixth period were high, 0.97, 0.95, and 0.98 respectively. The proper value of the expected number of applicants in the system set in this study was not more than 60 student/hour and not less than 30 student/hour. The proper value of the waiting time in the system was not more than 1 min/student and not less than 0.5 min/student for stations for stations with more than one servers. The analysis found that at the first station one more server should be added in the second, the third and the forth period, and one less server should be reduced in the sixth period. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระคร,2551

2010-09-02T04:32:36Z Piriyanont, Duangta Arpavate, Wimonpan http://repository.rmutp.ac.th:80/handle/123456789/619 2012-03-16T09:42:55Z 2010-09-02T03:52:43Z

Title: Effect of Mass Media Exposure on Sexual Attitude of the Students in Bangkok Area. Authors: Piriyanont, Duangta; Arpavate, Wimonpan Abstract: The main purpose of the study was to investigate the relation between demographic characteristics mass media exposure, knowledge and sexual attitude of the students in Bangkok area. Question aires were used to collect data from a total of 400 samples. The result of the study was as followed: 1. The mass media exposure differs significantly among the sample groups of different sex, university and income. 2. The sexual knowledge differs significantly among the sample groups of different sex, and university. 3. The sexual attitude differs significantly among the sample groups of different sex, university and income. 4. Mass media exposure does not correlate with the sexual knowledge. 5. The sexual knowledge correlates with the sexual attitude. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2549

2010-09-02T03:52:43Z Sukkho, Duangkhae Suttimit, Chayapat Kosum, Supunnika Panyatitipong, Woraluk http://repository.rmutp.ac.th:80/handle/123456789/600 2012-03-16T09:40:42Z 2010-09-01T04:57:12Z

Title: Development of Fruit - Confectionery Products From the Leftover from Fruit - Canning Factories in Small Business Industry Authors: Sukkho, Duangkhae; Suttimit, Chayapat; Kosum, Supunnika; Panyatitipong, Woraluk Abstract: Development of fruit – confectionery products the leftover from fruit – canning factories in small business industry is the second – year continuous project. The aims were to study the product shelf life and to transfer production process to the community and private sectors. The result of shelf – life study indicated that the pH and water activity of Papaya Cream, Guava Cream, Pineapple Cream, Mixed – flavoured fruit (yee) and Banana toffee were 3.78, 3.62, 3.20, 3.48, 3.57, 3.92, and 0.97, 0.97, 0.91, 0.60, 0.51, 0.58, respectively. At an 8-week period, no microorganism – borne deterioration of the products was found;moreover, they were accepted by the consumers. The target group of as participants as planned was trained, for a 3 – day period, to produce 5 fruit – confectionery products. The training evaluation revealed that the group considered management on instructors, teaching materials, and laboratories ‘much’ to ‘most appropriate’; whereas training operation was viewed ‘most appropriate’. At the project end, it was found that 29.27% 29.27 and 28.05% of the target group made fruit – confectionery for family consumption, and as a gift, or a souvenir respectively; 9.76% put their products in stores for sale as a supplemental career; 3.65% transferred their knoeledge to others. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2547

2010-09-01T04:57:12Z Sumathathikom, Nattapon Wongboonngam, Boonkerd Yaemjindar, Anchulee http://repository.rmutp.ac.th:80/handle/123456789/599 2012-03-16T09:42:07Z 2010-09-01T04:31:39Z

Title: A Study of Current Image and Desired Image of Rajamangala University of Technology Phra Nakhon Graduates according to Opinion of Entrepreneurs Authors: Sumathathikom, Nattapon; Wongboonngam, Boonkerd; Yaemjindar, Anchulee Abstract: Objectives of this study, A Study of Current Image and Desired Image of Rajamangala University of Technology Phra Nakhon Graduates according to Opinion of Entrepreneur, were to study and compare viewpoint of employers regarding current image and desired image of students who graduated from Rajamangala University of Technology Phra Nakhon. Survey research methodology was exploited by distributing questionnaires to sample group of 247 employers. Thereafter, collected data was analyzed using SPSS for Windows v. 14.0 to fmd frequency, percentage, standard deviation, mean and t-test at statistically significant level of 0.05 for hypothesis testing. The results of this study were as follows: 1.Rajamangala University of Technology Phra Nakhon graduates had current image at high level by good mental health, cheerful and happy graduates had highest means value while graduates with knowledge and ability in foreign language had lowest mean value. The result also showed that desired image of graduates were high by good moral and ethic graduates had highest mean value whereas graduates with knowledge and ability in foreign language had lowest mean value. 2.By comparing current image to desired image in employers' viewpoint of Rajamangala University of Technology Phra Nakhon Graduates, the study found that all images were significantly different at the level of 0.05, except good mental health, cheerful and happy graduates. Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2551

2010-09-01T04:31:39Z DUANGPORNPRASERT, KAMPOL http://repository.rmutp.ac.th:80/handle/123456789/568 2012-03-16T09:41:55Z 2010-08-28T08:37:52Z

Title: The Needs of Infonnation about Rajamangala University of Technology Phra Nakhon among Bangkok Metropolitan Area Authors: DUANGPORNPRASERT, KAMPOL Abstract: The purpose of this research is to study the needs of information about Rajamangala University of Technology Phra Nakhon among Bangkok Metropolitan Area. It employs the quantitative research method using a questionnaire survey with the stratified sampling technique to collect 400 samples from the population of Bangkok Metropolitan Area. The statistics used for data analysis include frequency, percentage, standard deviation (SD), t-test of independence for two sample groups, and one-way ANOVA for comparisons of more than two sample groups. The research findings are as follows: 1. Most respondents are female between 18-22 years of age with the average monthly income of 5,000-10,000 baht. Their highest education level is a bachelor's degree, and most of them are students. They averagely have a very high level of needs of information about Rajamangala University of Technology Phra Nakhon, particularly about the university's progression, change, and reputation through its own website as well as other relevent agencies' websites at most. The reason for their information exposure is to help them decide about applying for a degree course, a training and other activities held by the university. 2. Hypothesis testing results show that respondents with different ages, average monthly income levels and occupations siginificantly have different level of needs of information about Rajamangala University of Technology Phra Nakhon Description: รายงานการวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2551

2010-08-28T08:37:52Z นภารัตน์, อาภาผล ฉันทนา, ปาปัดถา http://repository.rmutp.ac.th:80/handle/123456789/486 2012-03-16T09:39:23Z 2010-08-16T08:49:00Z

Title: โครงการศึกษาปัญหาและความต้องการของนักศึกษาที่มีต่อการจัดการศึกษาของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร Authors: นภารัตน์, อาภาผล; ฉันทนา, ปาปัดถา Abstract: การศึกษาปัญหาและความต้องการของนักศึกษาที่มีต่อการจัดการศึกษาของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร มีวัตถุประสงค์เพื่อเพื่อศึกษาและเปรียบเทียบปัญหาและความต้องการของนักศึกษาที่มีต่อการจัดการศึกษาของคณะ เทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร โดยใช้กลุ่มตัวอย่างที่เป็นนักศึกษาของคณะเทคโนโลยีสื่อสารมวลชนจำนวน 300 คน โดยจำแนกเป็นนักศึกษาชั้นปีที่ 1 จำนวน 100 คน ชั้นปีที่ 2 จำนวน 83 คน ชั้นปีที่ 3 จำนวน 57 คน และชั้นปีที่ 4 จำนวน 60 คน สถิติที่ใช้ในการวิเคราะห์ข้อมูล ได้แก่ การแจกแจงความถี่และร้อยละ ค่าเฉลี่ย x และส่วนเบี่ยงเบนมาตรฐาน (SD.) การทดสอบค่าที (t-test) และการทดสอบค่าเอฟ (F-test) ผลการศึกษาพบว่า 1.การจัดการเรียนการสอนของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร ในภาพรวมอยู่ ในระดับปานกลาง (ค่าเฉลี่ย x=3.110,SD=0.642) 2.ความต้องการในการจัดการศึกษาของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร สรุปได้ดังนี้ 1)ด้านผู้สอน พบว่าส่วนใหญ่ต้องการผู้สอนที่มีความรู้ ความสามารถตรงตามรายวิชาที่สอน 2)ด้านเนื้อหา พบว่า ส่วนใหญ่ต้องการเรียนรู้เนื้อหาที่มีความเป็นไปได้ที่จะนำมาใช้ในชีวิตจริง 3)ด้านวิธีสอน พบว่า ส่วนใหญ่ต้องการการจัดการเรียนการสอนโดย เปิดโอกาสให้นักศึกษาฝึกปฏิบัติในสิ่งที่เรียน ใช้สื่อประกอบการสอน หรือมีการแนะนำหนังสือ พาไปดูงานจริงเปิดโอกาสให้นักศึกษามีส่วนร่วมในกิจกรรมการเรียนการสอน 4)ด้านการวัดและประเมินผล พบว่าส่วนใหญ่ต้องการให้มีเกณฑ์ในการวัดผลที่ชัดเจน มีการวัดผลตรงตามเนื้อหาที่เรียน ให้นักศึกษามีส่วนร่วมในการกำหนดเกณฑ์การวัดผล 5)ด้านการจัดการเรียนการสอน พบว่า ส่วนใหญ่ต้องการให้มีการจัดตารางสอนในแต่ละภาคการศึกษาที่เหมาะสม มีการฝึกงานที่เหมาะสม มีการจัดลำดับก่อนหลังของรายวิชาใน แต่ละภาคการศึกษาเป็นอย่างดี 6)ด้านอาคารสถานที่ พบว่า ส่วนใหญ่ต้องการให้มีโรงอาหารที่รองรีบจำนวนนักศึกษาได้เพียงพอและสะอาด มีห้องคอมพิวเตอร์และคอมพิวเตอร์ที่เพียงพอและเหมาะสม มีห้องน้ำเพียงพอและสะอาด มีห้องปฏิบัติการเพียงพอและเหมาะสม มีที่นั่งเล่นพักผ่อนเพียงพอ และไม่ร้อนแดด 7)ด้านโสตทัศนูปกรณ์และบริการ พบว่า ส่วนใหญ่ต้องการให้มีอุปกรณ์ที่เพียงพอ 3.การทดสอบความแตกต่างระหว่างค่าเฉลี่ยการจัดการศึกษาของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร สรุปได้ดังนี้ 1)เพศต่างกันมีปัญหาและความต้องการในการจัดการศึกษาแตกต่างกัน อย่างไม่มีนัยสำคัญทางสถิติ 2)ชั้นปีต่างกันมีปัญหาและความต้องการในการจัดการศึกษาแตกต่างกัน อย่างมีนัยสำคัญทางสถิติที่ระดับ .05 เมื่อพิจารณาเป็นรายคู่พบว่า แตกต่างกัน 4 คู่ ได้แก่ ได้แก่ นักศึกษาชั้นปีที่ 1 กับ นักศึกษาชั้นปีที่ 3, นักศึกษาชั้นปีที่ 1 กับ นักศึกษาชั้นปีที่ 4, นักศึกษาชั้นปีที่ 2 กับ นักศึกษาชั้นปีที่ 3 และนักศึกษาชั้นปีที่ 2 กับ นักศึกษาชั้นปีที่ 3 3)อายุต่างกันมีปัญหาและความต้องการในการจัดการศึกษาแตกต่างกัน อย่างมีนัยสำคัญทางสถิติที่ระดับ .05 เมื่อพิจารณาเป็นรายคู่พบว่า แตกต่างกัน 1 คู่ ได้แก่ นักศึกษาที่มีอายุระหว่าง 18-20 ปี กับ นักศึกษาที่มีอายุระหว่าง 21-23 ปี 4)สาขาวิชาต่างกันมีปัญหาและความต้องการในการจัดการศึกษาแตกต่างกัน อย่างมีนัยสำคัญทางสถิติที่ระดับ .05 Description: รายงานการวิจัย--มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร,2551

2010-08-16T08:49:00Z วิมลพรรณ, อาภาเวท http://repository.rmutp.ac.th:80/handle/123456789/478 2012-03-16T09:41:06Z 2010-08-07T09:25:46Z

Title: การเปิดรับสื่อการ์ตูนญี่ปุ่นที่มีต่อทัศนคติทางเพศของวัยรุ่นในกรุงเทพมหานคร Authors: วิมลพรรณ, อาภาเวท Abstract: การวิจัยครั้งนี้มีจุดมุ่งหมายเพื่อศึกษาความสัมพันธ์ระหว่างตัวแปรต่าง ๆ ได้แก่ ลักษณะทางประชากรกับการเป็นดรับสื่อการ์ตูนญี่ปุ่น ลักษณะทางประชากรกับความรู้เรื่องเพศลักษณะทางประชากรกับทัศนคติทางเพศ การเปิดรับสื่อการ์ตุนญี่ปุ่นกับความรู้เรื่องเพศ ความรู้เรื่องเพศกับทัศนคติทางเพศ โดยใช้วิธีวิจัยเชิงสำรวจจากจำนวนกลุ่มตัวอย่าง 400 คน Description: รายงานการวิจัย--มหาวิทยาลัยราชมงคลพระนคร,2550

2010-08-07T09:25:46Z