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    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
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    AuthorThumrongchot, Natcha (3)Worapongpat, Ntapat (3)Chetupong, Phiraya (2)Nicomrat, Duongruitai (2)Werawath, Panithan (2)ขวัญฤทัย บุญยะเสนา (2)ณฐาพัชร์ วรพงศ์พัชร์ (2)ดวงฤทัย นิคมรัฐ (2)Arpavate, wimonphan (1)Boonyalai, SiriKul (1)... View MoreSubject
    Marketing (59)
    การตลาด (37)การตัดสินใจ (10)Consumer behavior (7)Management (7)พฤติกรรมผู้บริโภค (7)การสื่อสารการตลาด (6)Consumer (5)ผู้บริโภค (5)Decision making (4)... View MoreDate Issued2500 - 2564 (4)2007 - 2099 (55)

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    Marketing factors sociological effects and attitude which influence to the buying of sufficiency economics book for population in Bangkok 

    Moongvicha, Varapun (2010-09-03)
    This survey was conducted from 480 samples that were randomly conducted by typical sampling method. Data were collected by using "Influence of Marketing, sociological factors and attitudes have towards influencing the ...
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    The Uses and gratifications of direct marketing and the effects on buying decision process of population in Bangkok area 

    Arpavate, wimonphan; Moongvicha, Vanapun (2010-11-30)
    This research aims to study about the uses and gratifications of direct Marketing that being effect on purchasing decision process for population in Bangkok area.In order to learn more about the relationship of demographic ...
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    The Impacts of word of mouth marketing strategy on success of faculty of Business Administration of Rajamangala University of Technology Phra Nakhon 

    Kongpetch, Thanee (2013-08-14)
    The purpose of this study was to study the impacts of word of mouth marketing strategy on success of Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon and compare success of Faculty of ...
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    Factors affecting the return of gold futures in Thailand futures exchange 

    Wannachai, Kloyjai; กลอยใจ วรรณชัย (2564-03-10)
    This research aimed to study the factors affecting return of gold futures in Thailand futures exchange. The study used the daily historical data of five years from January 1, 2011 - December 31, 2015. There were five ...
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    ผลกระทบของกลยุทธ์และอิทธิพลของส่วนผสมทองการตลาดที่มีต่อการตัดสินใจซื้อแบตเตอรี่มอเตอร์ไซด์ทดแทนของบริษัทผลิตแบตเตอรี่มอเตอร์ไซด์ประเทศไทย 

    Suwannachim, Gumporn; Boonyalai, SiriKul; Chetupong, Phiraya; Thumrongchot, Natcha (2018-07-07)
    สรุป การศึกษาอิทธิพลของส่วนผสมทางการตลาดที่มีต่อการตัดสินใจซื้อแบตเตอรี่มอเตอร์ไซด์ทดแทนของผู้ขับขี่ในกรุงเทพฯ โดยสาระและความแตกต่างที่แท้จริงก็อิทธิพลของส่วนผสมทางการตลาด เช่น ราคา ที่จัดจำหน่ายผู้ขายแบตเตอรี่ หรือ ...
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    Knowledge management, marketing and business plan. for manufacturers hyacinth wickerwork OTOP in north central area 

    Lovirutsutee, Jureerut (2018-07-11)
    The purpose of this research Knowledge Management, Marketing and Business Plan.for Manufacturers Hyacinth Wickerwork OTOP in Central Area is to study the implementation of marketing and business plan for OTOP producers ...
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    The Commercial market of banana flour : a case study of bakery business in Bangkok 

    Phuapisit, Patcharinporn; Wongkamhaengharn, Kwanrutai; Mahain, Jiraporn; Wattanametha, Phussadee; พัชรินทร์พร ภู่อภิสิทธิ์; ขวัญฤทัย วงศ์กำแหงหาญ; จิรพร มหาอินทร์; ผุสสดี วัฒนเมธา (2017-10-30)
    The objectives of this research are to study marketing mix factors of banana flour in bakery business, to study organizing factors of banana flour in bakery business and to provide them marketing guidelines of banana flour ...
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    An integated marketing strategy for the image development of ecotourism by the community : the case study of Ban Pam Bok, Thung Yao, Pai district, Mae Hong Son 

    Worapongpat, Ntapat; ณฐาพัชร์ วรพงศ์พัชร์ (2020-01-14)
    The research on “an integrated marketing strategy for the image development of ecotourism by the community: the case study of Ban Pam Bok, Thung Yao, Pai district, Mae Hong Son” has the objectives as follows: 1) To study ...
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    A framework of logistics and supply chain development in value Added healthy ready meals that sold via online 

    Kaewchueaknang, Varunya; วรัญญา แก้วเชือกหนัง (2020-01-14)
    This research aims to 1) To analyze the situation of logistics and supply chain of healthy ready to eat meals that sold via online. 2) To study a framework of logistics and supply chain development in value added healthy ...
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    The strategy of improving homestay service to compile with Thailand homestay standards : a case study of na khun sean homestay in Suan Phueng Ratchaburi province 

    Pongkachen, Thitinan; suwansri, Prayuth; ฐิตินันท์ พงษ์คะเชนทร์; ประยุทธ สุวรรณศรี (2020-01-14)
    The purposes of this research are to study the success rate of reaching homestay service standards of Ban na Khun Saen homestay then compare with other Thai standard homestays and suggest the strategies for providing the ...
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    @mire NV