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Awareness, Knowledge, Attitude, and Behavior on Global Warming of Residents in Bangkok Metropolitan Region
This research aimed to investigate media exposure, awareness, knowledge, attitude, and behavior towards global warming and to study correlations among those factors that varied Bangkok metropolitan’s media exposure, ...
Perception and Retention Product Placement Ban Nee Me Ruk Sitcom Related to Purchasing Decision Behavior
The purposes of this research were 1) to study perception and retention production placement in Ban Nee Me Ruk situation comedy (sitcom), 2) to compare demographic characteristics purchasing decision behavior, and 3) to ...
A Study of Media Exposure Behavior to Relation with Elderly of Self-reliance in Bangkok Metropolis
The objectives of this research were to study the behavior of elderly in Bangkok Metropolitan 1) media exposure, 2) self-reliance, 3) the personal factors of self-reliance, and 4) the correlation of media exposure and ...