Now showing items 1-5 of 5
Integrated marketing communications of lingerie that affects purchasing decisions of consumers in Bangkok
The summary of females living in Bangkok was as follows: results from the research shows that out of the 400 participants, a large proportion were aged between 23 - 30 year’s old who held a Bachelor’s degree and worked in ...
Communication towards buying decision on alcoholic beverage (Beer) via modern trade channel in bangkok case study : boon rawd brewery company limited
This research aims to study population’s characteristic towards Buying Decision on Alcoholic Beverage (Beer) Via ModernqTrade Channel in Bangkok Case Studyๆ:Boonrawd Brewery Company Limited and to study marketing Communication ...
Perception and recognition advertising media to buy cosmetics skin care : a case study of consumers in BANGKOK
Cosmetics current role a step along the way is. Media that comes with the product. Researchers are interested in education, awareness and recognition with advertising media buying decisions cosmetic skin care : a case study ...
Marketing communications to influencing buying decision at Tesco Lotus for consumers in Bangkok
The objectives of the research were 1) to study marketing communications buying behavior, and buying decision of consumers Tesco Lotus in Bangkok 2) to compare demographic characteristics with buying decision of consumers, ...
Relationship of marketing communications to fish sauce buying behavior of consumers in the central region
The purposes of this research are (1) to study the marketing components that influence fish sauce buying behavior of consumers in The Central Region, and (2) to study the influence of viral marketing (word-of-mouth marketing) ...