The purposes of the research were 1) to study the consumers’ perception of the brand image of Toyota Camry Hybrid in Bangkok and 2) to compare demographic characteristics with consumers’ perception of the brand image of ...

The objectives of the research were 1) to study the level of marketing mix factors, marketing communication mix and mettle of mind factors towards consumer buying behaviors toward drinking yoghurt, 2) to examine the level ...

This research aims to study population’s characteristic towards Buying Decision on Alcoholic Beverage (Beer) Via ModernqTrade Channel in Bangkok Case Studyๆ:Boonrawd Brewery Company Limited and to study marketing Communication ...

The objectives of the research were 1) to study marketing communications buying behavior, and buying decision of consumers Tesco Lotus in Bangkok 2) to compare demographic characteristics with buying decision of consumers, ...

The purpose of this independent study to study the demographic factors that affect the buying decision of Reebok products in Bangkok and to study marketing communication channels that affect to the buying decision of ...

The purpose of this research is to study the effect of marketing communications on student decision in relation to enrollment for a bachelor degree at Rajamangala University of Technology Phra Naknon and to determine other ...

The purposes of this research are (1) to study the marketing components that influence fish sauce buying behavior of consumers in The Central Region, and (2) to study the influence of viral marketing (word-of-mouth marketing) ...

The purpose of this research is to study the marketing communication towards buying decision of single house in Bangkok metropolitan region. The Research involves in studying behavior ...

The purpose of this research was to study demographic factors and consumers’ behaviros of buying organic rice in Thailand and the marketing communications. This was a quantitative research collecting data from 4 0 0 samples ...

Elephant tourism is very famous in Thailand, but it can pose difficulties regarding ethical issues from an animal welfare stand point. In order to address the problem, it is important for marketers to have tourists understand ...