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    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
    • Faculty and Institute (คณะและสถาบัน)
    • Faculty of Mass Communication Technology
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    AuthorAugkaradacha, Juthamard (1)Chunhavat, Kanatip (1)Monchaiya, Thanaporn (1)Mongkolsil, Parichart (1)Niamsakul, Suree (1)Phuphet, Napaporn (1)Srinok, Natchaya (1)Taengdaeng,Sirirat (1)Thirapattanapokin, Pavich (1)Thirapatthanapokin, Napapach (1)... View MoreSubject
    การสื่อสารการตลาด (10)
    Marketing (5)การตลาด (5)Marketing Communication (4)การตัดสินใจซื้อ (3)Marketing Communications (2)Marketing communications (2)การตัดสินใจ (2)Beer (1)Brand image (1)... View MoreDate Issued2500 - 2561 (3)2014 - 2099 (7)

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    Consumer's perception toyota camry hybrid brand's image in bangkok metropolitan region 

    Niamsakul, Suree (2014-10-21)
    The purposes of the research were 1) to study the consumers’ perception of the brand image of Toyota Camry Hybrid in Bangkok and 2) to compare demographic characteristics with consumers’ perception of the brand image of ...
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    Effects of marketing communication on consumer-decision making to purchase drinking yoghurt in bangkok metropolitan region 

    Phuphet, Napaporn; นภาพร ภู่เพ็ชร์ (2016-09-05)
    The objectives of the research were 1) to study the level of marketing mix factors, marketing communication mix and mettle of mind factors towards consumer buying behaviors toward drinking yoghurt, 2) to examine the level ...
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    Communication towards buying decision on alcoholic beverage (Beer) via modern trade channel in bangkok case study : boon rawd brewery company limited 

    Mongkolsil, Parichart (2017-08-10)
    This research aims to study population’s characteristic towards Buying Decision on Alcoholic Beverage (Beer) Via ModernqTrade Channel in Bangkok Case Studyๆ:Boonrawd Brewery Company Limited and to study marketing Communication ...
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    Marketing communications to influencing buying decision at Tesco Lotus for consumers in Bangkok 

    Monchaiya, Thanaporn (2017-08-10)
    The objectives of the research were 1) to study marketing communications buying behavior, and buying decision of consumers Tesco Lotus in Bangkok 2) to compare demographic characteristics with buying decision of consumers, ...
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    Marketing communication channels toward buying decision of reebok products in Bangkok 

    Chunhavat, Kanatip (2018-07-05)
    The purpose of this independent study to study the demographic factors that affect the buying decision of Reebok products in Bangkok and to study marketing communication channels that affect to the buying decision of ...
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    Effect of marketing communications on student decision to enroll at Rajamangala University of Technology Phra Naknon : A case study of students in Bangkok 

    Thirapatthanapokin, Napapach; นปภัช ถิรพัฒน์ธนโภคิน (2561-08-23)
    The purpose of this research is to study the effect of marketing communications on student decision in relation to enrollment for a bachelor degree at Rajamangala University of Technology Phra Naknon and to determine other ...
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    Relationship of marketing communications to fish sauce buying behavior of consumers in the central region 

    Thirapattanapokin, Pavich; ปวิช ถิรพัฒน์ธนโภคิน (2561-08-23)
    The purposes of this research are (1) to study the marketing components that influence fish sauce buying behavior of consumers in The Central Region, and (2) to study the influence of viral marketing (word-of-mouth marketing) ...
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    Marketing communication towards buying decision of single house in Bangkok metropolitan region 

    Augkaradacha, Juthamard; จุฑามาศ อัครเดชา (2561-07-23)
    The purpose of this research is to study the marketing communication towards buying decision of single house in Bangkok metropolitan region. The Research involves in studying behavior ...
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    Marketing communications toward buying behaviors of organic rice in thailand 

    Taengdaeng,Sirirat; ศิริรัตน์ แตงแดง (2020-09-22)
    The purpose of this research was to study demographic factors and consumers’ behaviros of buying organic rice in Thailand and the marketing communications. This was a quantitative research collecting data from 4 0 0 samples ...
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    Marketing communication tools for elephant camp business a case study of ayutthaya elephant palace & royal kraal 

    Srinok, Natchaya; ณัฐชยา ศรีนอก (2020-12-02)
    Elephant tourism is very famous in Thailand, but it can pose difficulties regarding ethical issues from an animal welfare stand point. In order to address the problem, it is important for marketers to have tourists understand ...

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    Contact Us | Send Feedback
    Theme by 
    @mire NV