Now showing items 1-2 of 2
Marketing communication channels effect on consumer decision making among generation Y in Bangkok
The objectives of the study were : 1) to study the character of Generation y effecting to buying decision at convenience stores. 2) to study the communication channels effecting to buying decision at convenience stores. ...
Marketing communication channels toward buying decision of reebok products in Bangkok
The purpose of this independent study to study the demographic factors that affect the buying decision of Reebok products in Bangkok and to study marketing communication channels that affect to the buying decision of ...