Font design of Rajamangala University of Technology Phra Nakhon

Abstract

The Purpose of this research is to design and to create the Font of Rajamangala University of Technology Phra Nakhon. The samples of this research are the internal personnel or internal staffs, by using Cluster sampling (N1=50) and the external personnel or stakeholders, by usin Accidental sampling (N2=50) included 100 samples. The research tools are exploratory questionnaire, satisfaction questionnaire and efficiency performance evaluation. Data analysis is done by using frequency, percentage and standard deviation. Process of research methodology consists of (1) Primary survey about identity attitude (2) conclude and Analysis (3) Design and develop and create font (4) Satisfactory test (5) Efficiency performance of font The results show that (1) The identity of Rajamangala University of Technology Phra Nakhon is “Lotus” the symbol of university flower, relate to be virtue, gentle, wishful (2) Related analysis in identity connects to the Kobayashi concept based on theories of personality in elegant, refined, graceful, delicate, fashionable and feminine (3) Font Design of Rajamangala University of Technology Phra Nakhon is inspired from the lotus petal blooming. (4) Effectiveness of the Font Design. This is in good shape. The text, as well as the applications of public relations. In very good form of communication, followed by the identity. Remained very good. The minimum is a clear and easy to remember favorably.