Show simple item record

dc.contributor.authorJanhom, Nisaen_US
dc.contributor.authorนิสา จันทร์หอมen_US
dc.date.accessioned2016-09-22T09:16:47Z
dc.date.available2016-09-22T09:16:47Z
dc.date.issued2016-09-22
dc.identifier.urihttp://repository.rmutp.ac.th/handle/123456789/2069
dc.descriptionวิทยานิพนธ์ (บธ.ม.) -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2558en_US
dc.description.abstractThe objectives of this research were (1) To study the influence of the after sales service quality which consisted of the dimensions of tangible, reliability, responsiveness, assurance and empathy on customer trust; (2) To study the influence of the aftersales service quality and customer trust on customer satisfaction; (3) To study the influence of customer trust and satisfaction on customer loyalty and (4) To validate the causal relationship model of the influence of aftersales service quality on trust, customer satisfaction, and customer loyalty of medical’s equipment business with empirical data. The variables in this investigation consisted of the following; aftersales service quality which consisted of the dimensions of (1) tangible; (2) reliability; (3) responsiveness ;(4) assurance and (5) empathy as the independent variable; customer trust and satisfaction as mediating variables and customer loyalty as dependent variable.en_US
dc.description.sponsorshipRajamangala University of Technology Phra Nakhonen_US
dc.language.isothen_US
dc.subjectMedical instrumentsen_US
dc.subjectImportationen_US
dc.subjectCustomer serviceen_US
dc.subjectSatisfaction of consumersen_US
dc.subjectเครื่องมือแพทย์en_US
dc.subjectสินค้านำเข้าen_US
dc.subjectบริการลูกค้าen_US
dc.subjectความพึงพอใจของผู้บริโภคen_US
dc.titleThe influence of aftersale service quality on trust, satisfaction and and loyalty of medical’s equipment businessen_US
dc.typeThesisen_US
dc.contributor.emailauthorarit@rmutp.ac.then_US


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record