| dc.description.abstract | The purpose of this study was to examine the knowledge management of local wisdom. This qualitative research was mainly conducted at Bang-Khurat Subdistrict, Bangbuathong, Nonthaburi. The research tools were in-depth and focus group interview. The statistical data analysis was SWOT and content analysis.
The results were found as follows:
1. Community products: Bang-Khurat’s local products were commercially available including 1. traditional Khao-Chae 2. plastic basketry 3. clay artificial flowers 4.silk artificial flowers 5. genuine leather/patent leather bag products 6. magnetic mobile 7. leather bags 8. silk-lined pottery 9. organic riceberry 10. water spinach farm groups 11. OTOP Nawatwithi tourism community, Khlong Ta-Chom Village moo.9, Bang-Khurat Subdistrict.
2. The SWOT analysis of Bang-Khurat products: It was revealed as following: 1. Strength: There were good leaders, well-qualified staff and high-quality materials found in the local community. 2. Weakness: Most of the staff did not have enough money and lack of IT marketing and public relation knowledge. The last problem was ignorance of younger generation. 3. Opportunity: As a result of today's many more lines of businesses, the community had opportunities to do E-commerce, establish a small and micro community enterprise (SMCE) to earn their living, increase income and build their brand. Moreover, the government sectors were ready to support the community. 4. Threat: According to the community discussions, their main obstacles were production, marketing and technology.
3. Bang-Khurat 's knowledge management: The source of knowledge came from their ancestors, knowledgeable persons, experts from the outside communities, autonomy learning and study visit.
4. Body of knowledge’s process: The characteristics of local wisdom were both traditional and developed, mostly starting from acquiring the knowledge, experimenting, adapting and improving the original products to the new ones.
5. Knowledge transfer: The knowledge was transmitted both formally and informally to their offspring, interested neighbors, students and youth in the community.
6. Knowledge management plans: They included family businesses, group member training, taking knowledge notes, online teaching and providing some learning courses for local schools and academic institutions.
7. Knowledge management problems: According to the community discussions, there were lack of continuity management and coordinators, no official grouping, limited scope of knowledge, ignorance of younger generation and lack of inheritors. | en_US |
