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dc.contributor.authorKranchavee, Chonlathanen_US
dc.contributor.authorชลธาร กลั่นฉวีen_US
dc.date.accessioned2023-05-01T08:33:48Z
dc.date.available2023-05-01T08:33:48Z
dc.date.issued2023-05-01
dc.identifier.urihttp://repository.rmutp.ac.th/handle/123456789/4084
dc.descriptionการค้นคว้าอิสระ (บธ.ม.) -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2564en_US
dc.description.abstractThis research aims to study the acceptance of financial transactions among the elderly people in Bangkok metropolitan classified by personal factors, the features of mobile banking applications, and the attitudes of using services of mobile banking applications that related to the acceptance of financial transactions of the elderly people in Bangkok metropolitan. The samples used in this research were 400 elderly people living in Bangkok metropolitan. Data were analyzed using descriptive statistics, namely, frequency, percentage, mean and standard deviation; and inferential statistics, namely, independent sample t-test, One-Way ANOVA, and Pearson’s correlation coefficient. The results were found that the overall acceptance of mobile banking applications was at a high level and when considering the acceptance in sub levels, the intention to use mobile banking continuously in both the present and the future was accepted in the highest score, followed by suggesting others to use the mobile banking application. The hypothesis test revealed that: 1) the differences of age, educational level, income, and experience of using mobile banking applications differently affect the level of acceptance on using a financial transaction on mobile banking applications: 2) the features of mobile banking application in the gained benefits, the ease of features in mobile banking applications and confidence are positively correlated with the overall acceptance of the usage of mobile banking applications: 3) the attitudes towards the use of knowledge-based mobile banking applications, value/social influence, and service usage behavior are positively correlated with the acceptance of mobile banking applications in both overall and sub-issues. For suggestion of further research, the development of mobile banking applications enabling more elderly people to turn to use the service may need to consider different sample groups such as various educational levels. The features of the mobile banking application must be beneficial to the elderly people because it was the most correlated factor in building confidence of elderly people deciding to use mobile banking applications. In terms of attitude, the Mobile Banking Application service providers need to further study the elderly people' behavior in using mobile banking applications to improve the services to be the most appropriate services. Related agencies and government agencies can use the research results as a guideline for policymaking or strategic planning in designing suitable government services for the elderly people to receive better welfare that supports the entry into Thailand's aging society.en_US
dc.description.sponsorshipRajamangala University of Technology Phra Nakhonen_US
dc.language.isothen_US
dc.subjectOlder peopleen_US
dc.subjectผู้สูงอายุen_US
dc.subjectMobile appsen_US
dc.subjectโปรแกรมประยุกต์บนอุปกรณ์เคลื่อนที่en_US
dc.subjectPaymenten_US
dc.subjectการชำระเงินen_US
dc.titleThe acceptance of fnancial transactions on the mobile banking application by the elderly in bangkok metropolitanen_US
dc.title.alternativeการยอมรับการทาธุรกรรมการเงินบนโมบายแบงค์กิ้งแอปพลิเคชัน ของผู้สูงอายุในเขตกรุงเทพมหานครen_US
dc.typeIndependent Studyen_US
dc.contributor.emailauthorarit@rmutp.ac.then_US


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