The approach for sustainable development and growth community enterprise

Abstract

The development method to sustainable and growth of community enterprises is a qualitative study. This aims to professional development model to community enterprise. This is done by collecting data by dept interview, observation and analysis. By the result found that the government organization supported to subsidies capital and equipments, but operating by private-owned enterprises. Problems concerning marketing weakness, unable to expand the market. This weakness resulted in a slow pace of development of community enterprises and a high possibility of dissolution, but are still operating in form of OTOP. Important characteristics of community enterprises that were able to expand business included strong leadership, sacrificing, being accepted among members, continual progress, and good governance, should give emphasis to local market by making products which are accepted by local people and have community enterprise network.