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dc.contributor.authorพัชรินทร์พร ภู่อภิสิทธิ์en_US
dc.contributor.authorระจิตรา ศุภดิลกลักษณ์en_US
dc.contributor.authorอนงค์ ไต่วัลย์en_US
dc.contributor.authorวัชราภรณ์ ชัยวรรณen_US
dc.date.accessioned2016-09-07T09:14:56Z
dc.date.available2016-09-07T09:14:56Z
dc.date.issued2016-09-07
dc.identifier.urihttp://repository.rmutp.ac.th/handle/123456789/2022
dc.descriptionวารสารวิชาการและวิจัย มทร.พระนคร, 9 (2) : 56-73en_US
dc.description.abstractThe aims of this research are to review environment of floating market management, to analyze potential of sustainable management, and to develop strategies for developing sustainable management of Wat Takien Floating Market. Data were gathered by observations, interviews, focus groups and questionnaires and analyzed with Descriptive Analysis for Means, Standard Deviations, Factor Analysis and Canonical Correlation Analysis. Results were as follows: 1) Bangkuvieng canal on the eastern side of the market still has a nice natural view. The community cooperated well with each other. The market is organized by the temple committee which was found not to be well arranged at some point. 2) Factors that affect the potential of sustainable management of Wat Takien Floating Market include currect economic condition, community, local houses along the canal side, Bangkuvieng canal geography, policy and participation in management, temple architecture, inland walkway, live Thai classical music band, food and price of local product. 3) Strategies for developing sustainable management of Wat Takien Floating Market consisted of strategy for developing the floating market along with Buddhist traditions, strategy for setting reasonable prices for local goods, and strategy for organizing boat trip activity.en_US
dc.description.sponsorshipRajamangala University of Technology Phra Nakhonen_US
dc.language.isothen_US
dc.subjectStrategyen_US
dc.subjectกลยุทธ์en_US
dc.subjectStrategic Managementen_US
dc.subjectการจัดการเชิงกลยุทธ์en_US
dc.subjectSustainable Developmenten_US
dc.subjectการพัฒนาอย่างยั่งยืนen_US
dc.titleSustainable development of administrative management a case study of wat takien floating marketen_US
dc.title.alternativeกลยุทธ์การพัฒนาการบริหารจัดการตลาดน้ำอย่างยั่งยืน กรณีศึกษา ตลาดน้ำวัดตะเคียนen_US
dc.typeJournal Articlesen_US
dc.contributor.emailauthorpatcharinporn.p@rmutp.ac.then_US
dc.contributor.emailauthorarit@rmutp.ac.then_US


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