Adoption of Agricultural Innovation and Technology in Yonglae Village Community
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The aim of this research was to study the adoption of agricultural innovation and technology in Yonglae, a village community. The study was based on qualitative research including documentary study. Field data were collected by non-participant observation, informal focus group discussions and in-depth interviews with the key informants, purposive sample using snow ball technique. The study was conducted in the Yonglae community, Amphor Omkoy, Chiangmai Province. Data were analyzed and synthesized by content analysis and inductive analysis. Results of the research showed that the Yonglae village was an agricultural community cultivating rice. There were agricultural innovations and technologies; PVC-pipes, fertilizer, tractors, bio-organic fermented liquid, and etc.; in the community. The PVC-pipe and tractor directly concerned with rice cultivation, were perfectly utilized. To conform with both the sociocultural and economic community, the PVC-pipe was used to replace a bamboo-pipe leading from a water wheel to irrigate the wet rice field. Plowing the paddy, the tractor was used to replace an animal; however; it was not in the line with these community contexts.
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